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tips and tricks

collection of tips and tricks

Submitting your website to the DMOZ directory.

Monday, January 12, 2009

What is DMOZ or Open Directory Project (ODP)?

When we talk about search engine positioning and higher rankings at search engines, a listing in the ODP is of crucial importance. Google, the most popular search engine, uses DMOZ directory data readily to increase its database of web sites. One of the most vital steps in getting your website indexed by major search engines is submitting it to the Open Directory Project (ODP).

What is DMOZ or Open Directory Project (ODP)?

The Open Directory Project or the ODP (http://www.dmoz.com) is a big categorized web directory funded by Netscape and being compiled by various volunteers all over the world. These volunteers are called editors of the directory and they work without receiving any monetary compensation or benefit. The ODP directory has over 57,000 editors working for it at present and every website and page that is added to the directory has to be manually reviewed by the editor before it is included in the directory. ODP is not a search engine and hence it has no robots or spiders but instead it has categories, data can be freely downloaded by any website from this directory. The arrangement of this directory is similar to the Yahoo and LookSmart directories with categories like arts, business, computers, game, health, home, news, recreation, regional, science, shopping etc.

How to submit to DMOZ

Submitting to DMOZ is absolutely free unlike directories like Yahoo which charges from some websites and LookSmart that charges from almost all websites for inclusion. However before submitting to ODP certain things must be taken into consideration so as to eliminate any confusion or misbelieves and ensure that your website is not rejected by the editor.

Selecting the right category
DMOZ directory is made up of categories and you must submit to that category which is very nearly related to your website topic or you can surf categories and have a look at the websites listed in them. If the websites listed in the category are your competition then you have found your category. There are different categories, their sub categories and sub-sub categories but you have to be very specific regarding choosing the category, if a wrong category is chosen then your submission may be delayed for too long and possibly may be rejected. Research through the categories and find out where the websites related to yours are listed. For submitting to the most appropriate category the second step is to decide the keywords for your website. On which keyword or key phrase search your website should appear in the results. Although in ODP it is not mandatory to choose a keyword category but many other search engines and directories use DMOZ data so it is good to select the category containing the keyword which you decided for your website.


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posted by AB, 3:39 AM | link | 0 comments |

Top Effective Tips for List Building

Monday, December 29, 2008

Like all successful Internet marketers always emphasize, the money is in your list. It's is hundred percent true. Whenever there is a new product launch or special promotions, people who are directly in the lists of the Internet marketers are often the first few groups of people to know.

Developing long term relationships with your customers is the most important thing that you need to do in all businesses. For more detail go to: www.autoresponders-unlimited.com.Having relationships with people, not just your own customers, creates opportunities for you to promote your websites or your own business online. Many people made the mistakes of buying lists, creating complain from people that they are trying to sell. There's a difference between keeping a list of interested buyers and a list of strangers that do not know who you are at all.

Firstly, get their details if they want to have more information. For all information, please fill up your name and email address here to find out more. I believe you've seen this numerous times, needless to say. Present visitors with short answers or information that they are looking for and direct them to your websites for more information, after they've provided their details.

Here's an example, you are selling or promoting a powerful blender and you are selling it online. You can go to websites like Yahoo Answers. Answer questions like 'how to select a good blender', that you have knowledge in and try to be helpful. Finally, always direct them to a squeeze page which basically they need to fill up their details before they can gain access to the full information. You can do that by placing links over at your resource box.

Secondly, offer freebies. People love free stuff but that doesn't mean you can offer low quality products to people. For example, you have a rock band and you want to create a large pool of fans by having them as your subscribers of your mailing list. You can offer them a free song, downloadable online, in exchange of their contact details, just by having their names and email addresses will do. One way, to accelerate your number of subscribers, is to promote your splash page over at traffic exchanges. People love free stuff and are more than happy to receive them.

Thirdly, place your opt in form at the position that nobody can miss it. If you want to do pop-ups, be careful of how it is appearing to your visitors, always track your performance. For more detail go to: www.mailing-list-gold.com. Place it at the top left or right side of your website will be fine. Some people actually place opt in form at the end of their blog post; it's getting good results as well. Fourth, your campaign’s messages. Set your auto responder with automated messages, this will save you time of resending messages that you want to send to your subscribers. You can do it like a weekly training series or a short 5 days course on a particular topic. In between these messages, you dropped in links of what you're promoting, so that people know what solutions you are offering.


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posted by AB, 10:11 PM | link | 0 comments |

Is an Internet Business Making Money Online for You?

Every second a new online business
is started somewhere in the world. People all have their own personal reasons for doing this. The question you have to ask yourself is this: Is an Internet business making money online for you? Here are a few reasons why it should be!

1. The convenience of running an online business from home is pretty hard to beat. Some people call it the 30 commute because you can walk over to your computer and be in business without having to drive to an office to do it.

2. The Internet never sleeps so your business is open 24 hours a day. You can always be making money online whether your computer is even turned on or not. This allows you to maximize your profit potential 365 days a year.

3. You can automate much of your online business allowing you to have more free time to yourself. Whether you work part time or full time online, much of the day to day activities of an Internet business can be automated. You can still be profitable without working 40 hour weeks.

4. Selling products on the Internet is a wide open marketing opportunity. People spend money online in a variety of ways offering you multiple opportunities to sell products to them. You can even have more than one business which allows you to branch out much more quickly than you could with an off line business.

5. You can start an Internet business and make money online without a product or website of your own. There are several different ways you can do this.

The most popular way to get started without your own product or website is to become an affiliate marketer. As an affiliate marketer you get paid to sell other peoples products for them.

The affiliate merchant will provide you with your own products, website, and marketing materials to help you make money. They will also collect the money, ship the products, and handle any questions from your customers.

A couple other ways to start an Internet business without a product or website are selling private label rights products and resell rights products. There are products and websites online today that you can take and sell as though you created them yourself. This gives you the advantage of quickly being able to start making money.

This should help you answer the question of whether an Internet business making money online is for you are not! There certainly are other ways to get started, but these five are some of the most popular.


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posted by AB, 10:08 PM | link | 0 comments |

Why Most Successful Home Based Businesses Use Social Media

Nowadays all legitimate home based businesses have to consider the huge potential of social media to get their message across to potential customers. How effective you become at using this great resource will determine if your own enterprise will become one of the best home based businesses around, and develop a great ongoing income for you and your family

If you are not familiar with social media let me give you a few ideas of what it includes.

1. Blogging with a platform like WordPress or Blogger

2. Videos such as You Tube

3. Audio including podcasting

4. Micro-blogging like Twitter.com

5. Social directories
such as Digg or Stumbleupon

6. Social networking with MySpace, Facebook and others.

7. And much more....

We are all getting used to these various forms of socially active media, and consider them to be a legitimate part of Internet marketing
today. Therefore it only makes sense that any legitimate home-based business would include many of these forms of marketing their products online too.

This is especially true when it comes to blogging, because you can incorporate many of the other forms of social media into it. For example, it is very common to go to a blog today and be presented with an opportunity to watch a short video.

Most people today have got used to the availability of television at all hours of the day and night. When you go online, watching a video is a normal way to do that.

Many of the best home based businesses are now using video technology. This gives you the chance to include the name of your own website within the video picture itself. This is one way that you can market with videos, without having to learn how to create one of your own.

The idea of networking socially is actually centuries old, but the internet has really had a dramatic effect on how it is applied today. A very large number of people now have set up a profile of their own on social networking sites such as Facebook or MySpace .

You can now meet other people with interest in similar areas as you, and start to interact with them. It also gives you a great chance to build relationships with people which you can recruit into your business opportunity
, or sell products to.

One of the great developments on the Internet lately has been the appearance of Twitter. We call it micro-blogging because you are allowed to post updates about yourself and your business in short little bursts.

When you add something you wish to discuss this will enable others who are your friends to know about it, and give them a chance to interact with you.

These are just a few ideas on why legitimate home based businesses now include social media. If you are not already doing so, you will be including some, or even all of these, into your own marketing mix eventually.
Ads by Google


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posted by AB, 10:05 PM | link | 0 comments |

How to Take Care of Your Two Tone Gold Jewelry on the Internet

Two tone gold jewelry is made to enhance your looks and is said to work wonders for both your formal as well as informal occasions. Just like its competitors, the two tone gold jewelry collections requires a lot of care and an effort needs to be made to ensure that your precious necklace and gorgeous rings are kept free from dirt and grime. While most procedures are simple and effective, some require special care as well. Given below are four basic methods to keep your two tone gold jewelry neat and clean.

Clean it with a piece of dry cloth

Whenever you purchase a necklace or an earring, you make it a point to flaunt it everywhere. This causes your precious jewel to either rust or start to loose its luster. To save yourself from an unnecessary expenditure, you need to simply remove your jewel and clean it with a dry cloth, preferably a cotton cloth. If your jewelry is prone to tarnish, make use of a tarnish proof cloth or a known liquid cleaner. These cleaners are readily available in the market.


Keep it closed in an air tight container

An air tight container is just what you need to preserve your jewels from further decay. For this to happen, you need to ensure that the jewels are always kept in a safe and secure domain. This could either be in the form of a tarnish proof bag, a simple polythene bag or an air tight jewel bag. The aim here is to save your two tone gold jewelry from getting dirty. A container also ensures to provide adequate protection to your jewelry and keeps it safe and secure from physical damage.

Keep your two tone gold jewelry separately

It is important to note that you always store your two tone gold jewelry in a neat container. You also need to make sure that your jewelry is placed separately. Never place your two tone gold jewelry with a diamond, for a diamond is known to leave scratches. This would spoil your jewelry. So buy a jewelry box which is meant exclusively for your two tone jewels. With time, you would realize that a simple effort can actually save your precious jewels from getting tarnished.

Wear your jewelry with care

You need to understand that your two tone gold jewelry is made from precious stones and hence it is perishable in nature. Keeping that in mind, try and ensure that you wear your necklace, or for that matter, you earrings and bracelets with care. Do not leave them at your friends place and avoid removing and wearing them too often. These can lead to permanent damage and your jewels might get spoilt for ever. At the same time, whenever you are back from a party, always ensure that you remove your jewelry and place it in an air tight container. Do not leave it lying out in the open. These four simple steps can insure a longer shelf life to your precious jewelry.

Read more!
posted by AB, 10:03 PM | link | 0 comments |

How to Take Care of Your Two Tone Gold Jewelry on the Internet

Two tone gold jewelry is made to enhance your looks and is said to work wonders for both your formal as well as informal occasions. Just like its competitors, the two tone gold jewelry collections requires a lot of care and an effort needs to be made to ensure that your precious necklace and gorgeous rings are kept free from dirt and grime. While most procedures are simple and effective, some require special care as well. Given below are four basic methods to keep your two tone gold jewelry neat and clean.

Clean it with a piece of dry cloth

Whenever you purchase a necklace or an earring, you make it a point to flaunt it everywhere. This causes your precious jewel to either rust or start to loose its luster. To save yourself from an unnecessary expenditure, you need to simply remove your jewel and clean it with a dry cloth, preferably a cotton cloth. If your jewelry is prone to tarnish, make use of a tarnish proof cloth or a known liquid cleaner. These cleaners are readily available in the market.


Keep it closed in an air tight container

An air tight container is just what you need to preserve your jewels from further decay. For this to happen, you need to ensure that the jewels are always kept in a safe and secure domain. This could either be in the form of a tarnish proof bag, a simple polythene bag or an air tight jewel bag. The aim here is to save your two tone gold jewelry from getting dirty. A container also ensures to provide adequate protection to your jewelry and keeps it safe and secure from physical damage.

Keep your two tone gold jewelry separately

It is important to note that you always store your two tone gold jewelry in a neat container. You also need to make sure that your jewelry is placed separately. Never place your two tone gold jewelry with a diamond, for a diamond is known to leave scratches. This would spoil your jewelry. So buy a jewelry box which is meant exclusively for your two tone jewels. With time, you would realize that a simple effort can actually save your precious jewels from getting tarnished.

Wear your jewelry with care

You need to understand that your two tone gold jewelry is made from precious stones and hence it is perishable in nature. Keeping that in mind, try and ensure that you wear your necklace, or for that matter, you earrings and bracelets with care. Do not leave them at your friends place and avoid removing and wearing them too often. These can lead to permanent damage and your jewels might get spoilt for ever. At the same time, whenever you are back from a party, always ensure that you remove your jewelry and place it in an air tight container. Do not leave it lying out in the open. These four simple steps can insure a longer shelf life to your precious jewelry.

Read more!
posted by AB, 10:03 PM | link | 0 comments |

Ebay Selling - 5 Assets For Success

Selling on eBay is perhaps one of the easiest ways to start an online business, but most people do not know what they can sell or where to find supplies. The next problem many people have is getting their items properly packaged and shipped. Here is a common example ...

For an example we'll use Ben and Jason. They each like to sell on eBay for some extra money. First we'll begin with Ben. Since he gets most of his items by going to garage sales, he gets up early Saturday morning, grabs a cup of coffee and rushes out to his truck and drives from one garage sale to the next, just like he has been doing for the last 2 Saturdays. But this time Ben was successful and found an old knife dated in 1868 - and he only paid $12!

Ben was excited as he drove home thinking about the huge profit he would make selling it on eBay. As soon as he got home he began taking pictures with his digital camera until he finally got a perfect quality photo. Ben then uploaded the photo to his computer. He then had to write his sales advertisement. It was late when Ben finally got his knife on eBay and ready to sell. A week later his knife sold for $83. Wow, was Ben Happy! Now, he had to carefully package the knife with the customers correct shipping address and take it to the post office, meanwhile, getting stuck in the rush hour traffic. Ben is frustrated but after a long wait he gets his item off with a nice $71. profit! But doesn't that sound like a lot of work and hassle?

Now, let's see how Jason is doing. Jason sleeps as long as he wants, which is usually around 11:30 on Saturdays. He gets up and prepares a nice pot of coffee and taking it, goes into the livig room to watch some cartoons with the kids. When the show is over he gets on the internet with another cup of hot coffee and logs onto his eBay Wholesale Suppliers - Drop ship Account and finds some products that are hot on the market. He decides on laptop with a great discounted price of $549 which was his wholesale price. But wait ... Jason does not even have to pay for this until it is sold! Now, all Jason has to do is to download the custom photos that are offered by his wholesale supplier. He then copies and pastes the custom sales advertisement, also supplied by the company. Jason is now ready to launch his eBay auction.

Asset #1: A Dutch Auction

Oh, there is a special. His wholesale supplier has several of these laptops available. So Jason decides to list 5 on the dutch auction. Ebay's Dutch Auction allows you to sell as many of 1 item as you like, so Jason hits the Dutch auction button and his sale is launched for 5 laptops. That's it, now Jason goes and relaxes with his (still hot) cup of coffee! At the end of a 7 day waiting period, at which time the auction has ended, Jason has sold all 5 laptops for $825 each. That is a whopping $276. profit for each laptop. This is all Jason has to do: After his 5 customers have sent their payments to his paypal account, he sends the addresses of the 5 customers with payment of $549 x 5 = $2745. Jason pays his wholesale supplier with just the click of a button through his paypal account. Jason has now completed his job which took him about 30 minutes of his time and leaving him with a pure $1380 profit! Jasons Wholesale Supplier will ship the laptops to the customers. Jason works smart while Ben works hard. It is clear that using wholesale suppliers who will also dropship would be one secret to success as an ebay seller.

Asset #2: Be Professional

Having a professional site for your ebay auctions is much the same as a business card. Your ebay auction site will show your visitors everything you have to offer and they can see that you have high quality merchandise. It will be worth your time to learn how to be a professional ebay seller, because if your listing looks appealing and professional it will entice your visitors to stay on your site longer which will result in more bids and a higher price which = more profits.

Asset #3: Follow Up for More Money

I'm sure you have heard that before, but it is a very crucial part of your success as an ebay seller! After a week or two, send your customers a follow up email, asking if they are happy with their purchase and inviting them to view an added item on your auction, making sure the item is somehow related to their recent purchase. Better yet is to send them a free digital product relating to their purchase as a "thank you". This will make them want to buy from you again instead of buying from someone new.

Asset #4: World Wide Selling

Many ebay sellers neglect the aspect of selling worldwide. First, check with your wholesale suppliers and see what countries they ship to and find out the cost of shipping overseas. If everything looks good, you should list your auction international. This will ultimately result in many more sales because buyers are looking for "worldwide shipping".

Asset #5: Stand Out From The Crowd

You should look at other auctions similar to what you have and make your listing "unique". Dare to be different! The first thing is that you want to have a picture in the photo gallery. It doesn't cost much more and is definitely worth the bit extra. Searchers almost always ignore listings without a photo, so this is VERY important! Next is the importance of your title. The title is all that ebay "spiders" when someone searches for a "specific" product. The idea is to make sure you use your main keywords in your title. Just take care though, because "key word stuffing" is something that ebay does not like! Do some creative thinking and prepare 2 or 3 different titles and test them to see which ones work the best.


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posted by AB, 9:58 PM | link | 0 comments |